Dulce de Leche
A product key visual for alfajores de maicena.
The brief
A product image for alfajores de maicena that works as advertising: appetizing at thumbnail size and unmistakable about what is being sold.
The craft
The cookies are stacked into a simple pyramid and framed by a sweeping ribbon of dulce de leche that leads the eye around the product. A warm yellow field echoes the shortbread, a hand-drawn arrow points to the product name, and a faint script line in the background adds texture without competing.
The result
One bold image that reads in a second — built to stop the scroll and sell the product.